Axiom played a key role in managing more than $200 million of marketing spend for XM Satellite Radio. Below is a sampling of the areas that Axiom is able to share publicly.
"Axiom did a great job of collaborating with our marketing team and creative agency of record to negotiate a 28% reduction in fees – without damaging our relationship. They helped us secure a mix of services that better fit our growing online needs, while still maintaining strong support for our TV and print creative. At the same time, they provided a solution resulting in favorable economics to the agency."
–Gary Hahn, SVP, Advertising and Brand Management,
